Are You Posting Good Information on Twitter for Your Followers?
So You have twitter account, have followed a few people and are gaining followers, time to add some value and meet new people. (Note, for the first few weeks I suggest following people in your niche or interested in your niche so that you build a base of people to build relationships with.)
The whole follow people and get followed back practice, in mass, was not very appealing to me before but I now mix up the techniques that I use to get followers. We will talk more about that later. Today it is all content.
When I got started on twitter I was posting about business and my personal life. I was pretty boring posting random activities from my day. Maybe half a dozen to a dozen tweets per day. So then I started posting some favorite quotes. I spent Sunday night getting all of my quotes scheduled for the week. I was sending out a few quotes a day, not a bad place to start.
I realized that I was earning a lot more followers by posting famous quotes than I had been gaining by Tweeting about myself. So there it was, I was adding more value and the response was incredible. The more valuable my Tweets the more followers I gained.
I did the quote thing for a couple of weeks as I learned more and more about Twitter and what my followers wanted to read about. So I started posting links to my favorite bloggers. Once I began Tweeting links to great content my number of followers grew exponentially. I have always followed my favorite topics and all of my niche keywords using Google Alerts. So I began to put Google Alerts to work.
Every morning I read through my Google Alerts and Tweeted links to my favorite blog posts and articles. I was using Tweetlater to schedule all of these great stories and was getting more followers than I was [getting before].
When I saw that posting to my favorite content was working I began posting to my own content. As my original blog content grew and grew the more I posted linked to my own site. And the more often I blogged the more Twitter followers I got and the more readers I acquired for my blog.
So I was testing different content and started to find out what the Twitter community was most interested in.
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Social Marketing, Twitter and Your Business
How To Use Twitter To Help You Succeed Online
Almost everywhere you look, people promise to teach you how to leverage tools like Facebook, MySpace, and Twitter so that you can unleash serious earning potential. Is there truth here or is this just a bunch of hype?
In reality, social marketing tools can help you with your success. The secret is learning to use them correctly. Many of the so-called gurus out there who offer you secrets to cashing in on social marketing tools will recommend techniques that border on spamming and black hat tactics. Those tactics won’t get you very far — at least not for long. And your target customers are savvier than these “gurus” would have you think. The truth is if you follow many tips and tricks for making money through social marketing, you’ll be ignored, banned, and wasting time and resources.
Social media tools can be a valuable business tool. They can be used to build your brand and reputation, optimise your online efforts, and network with your customers, prospects, and protégées. Almost every action you take online can have a reaction and if you want positive reactions, you’ll need to learn how to leverage social media tools.
Here are some helpful tips for Twitter, as an example:
Provide value to people. Don’t just push out links and sales pitches. People won’t follow, re-tweet you, or click your links otherwise. If you’re seen as a spammer, you’ll be un-followed. Do promote your links but also provide helpful information and be a good “twitizen”.
Search Twitter hashtags (search with #keyword. If you’re searching for internet marketing, search #internetmarketing) can be used to find discussions to participate in, and to find potential prospects to follow.
Write a great bio. Realise that your bio and your latest 10 tweets are going to be what people look at when they decide whether or not they’ll follow you back. Every person who follows you is a potential lead and your activities will nurture relationships and increase your earning potential.
Use social media tools for backlinks, to help articles go viral, to establish yourself as a great online citizen who knows his or her “stuff”. Be sure that you remember your target market as you participate, as well as mind your online behaviour as you’re telling the world what sort of business person you are. The persona you portray online could have a big impact on how many people choose to buy from you and could help you get word of mouth referrals and repeat business as well.
