How To Use Twitter To Help You Succeed Online
Posted by Guest on November 30, 2009 · Leave a Comment
Almost everywhere you look, people promise to teach you how to leverage tools like Facebook, MySpace, and Twitter so that you can unleash serious earning potential. Is there truth here or is this just a bunch of hype?
In reality, social marketing tools can help you with your success. The secret is learning to use them correctly. Many of the so-called gurus out there who offer you secrets to cashing in on social marketing tools will recommend techniques that border on spamming and black hat tactics. Those tactics won’t get you very far — at least not for long. And your target customers are savvier than these “gurus” would have you think. The truth is if you follow many tips and tricks for making money through social marketing, you’ll be ignored, banned, and wasting time and resources.
Social media tools can be a valuable business tool. They can be used to build your brand and reputation, optimise your online efforts, and network with your customers, prospects, and protégées. Almost every action you take online can have a reaction and if you want positive reactions, you’ll need to learn how to leverage social media tools.
Here are some helpful tips for Twitter, as an example:
Provide value to people. Don’t just push out links and sales pitches. People won’t follow, re-tweet you, or click your links otherwise. If you’re seen as a spammer, you’ll be un-followed. Do promote your links but also provide helpful information and be a good “twitizen”.
Search Twitter hashtags (search with #keyword. If you’re searching for internet marketing, search #internetmarketing) can be used to find discussions to participate in, and to find potential prospects to follow.
Write a great bio. Realise that your bio and your latest 10 tweets are going to be what people look at when they decide whether or not they’ll follow you back. Every person who follows you is a potential lead and your activities will nurture relationships and increase your earning potential.
Use social media tools for backlinks, to help articles go viral, to establish yourself as a great online citizen who knows his or her “stuff”. Be sure that you remember your target market as you participate, as well as mind your online behaviour as you’re telling the world what sort of business person you are. The persona you portray online could have a big impact on how many people choose to buy from you and could help you get word of mouth referrals and repeat business as well.
